Creativity and Curiosity

A type project that addresses and highlights the connection between curiosity and creativity, as well as two words' individual impacts on designers. We all have likely seen them, at one time or another. The way to define curiosity is a desire to know. In contrast, creativity is a desire to think and to create—both words associated closely with passion and paired with creative thinking and innovation.

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The voice of the type should possess a sense of positivity and a feeling of power. It would create an engaging, calming, and trustworthy atmosphere for the audience to learn and improve themselves.

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View the full processbook here